The Co-operative and Fairtrade Wine
In 2001 The Co-operative broke new ground by launching the
UK's first fairly-traded supermarket wine, and we haven't
looked back since. At the time there were no internationally
agreed criteria for wine to carry the FAIRTRADE Mark, so we
worked with Traidcraft the UK's leading fairtrade
organisation, to set up a trading relationship with the Los
Robles co-operative in Chile.
After the establishment of a criteria for Fairtrade Wine in
2004 The Co-operative began to work with the Du Toitskloof
co-operative in South Africa, helping them to gain Fairtrade
accreditation which they achieved in 2005. Shortly after, The
Co-operative was then able to launch its own range of
Fairtrade wine from Du Toitskloof throughout its UK stores.
Today our range of wines carrying the FAIRTRADE Mark comes
from all over the world, including Chile, Argentina and South
Africa. Each of our Fairtrade wines tells a story; about
struggling communities revived and renewed, about schools
built, clean water supplied, and hope restored.
So when you're sipping our velvety Argentine red, enjoying a
refreshing glass of our Chilean white, or celebrating with our
Fairtrade Sparkling Brut, you can be sure that someone on the
other side of the world is benefiting from a better deal that
will improve their lives. Isn't that worth raising a glass to?
For more information on Fairtrade projects in Argentina,
Chile and South Africa take a look at our Fairtrade wine
notes.