raising money
when pure hardwork isn't enough you will need to consider fundraising
Unless your local activity relies on pure hard work or can fund itself, your group may need to raise funds. Consider the following:
- Set your group considered fundraising targets for specific actions. This will give motivation and integrity to your cause
- Make sure that every person who attempts a fundraising activity for your group knows exactly why the money is needed and what it is for. People will want to know exactly where their money is going
- Do not be shy in fundraising. You are not begging, but raising money for a good cause that may affect the people who you are asking to help
- Use your group to brainstorm ideas for events. These could range from a simple collection in the local area to innovative ideas for a bigger event
- Write to local businesses that may share your views or be affected by the problem you are tackling. If they empathise with your cause, they are likely to provide larger donations
- Liase with your local council, as there may be legal requirements for certain activities. For example, some councils require a licence if a raffle’s winner is not announced on the same day it is held. Equally, some councils insist that the police are notified prior to any event, or that a licence is required to approach the general public for fundraising
- Keep track of money in an open and honest fashion as trust builds commitment – record every transaction and make accounting information available at every meeting. A bank account in your group’s name could be useful (never use your own), since donators can write a cheque with the name of your group rather than giving money to an individual. The Co‑operative Bank offers a free ethical banking service specifically designed to help community organisations
- Keep in touch with people who help you, and make sure you say thank you. Fundraising is all about building relationships.