Burglary victims 2.5 times as likely to be targeted again

27 November 2017

  • Burglary victims are two and a half times as likely to be targeted again
  • On average, victims are targeted 16 months later
  • 89% of ex-cons say smart tech would put them off targeting homes

Smart Home

Homeowners who have been a victim of a break in are two and a half times as likely, as someone who hasn’t, to be targeted again, according to Co-op Insurance’s claims data released today.*

Furthermore, for those homeowners who are unfortunately targeted a second time, Co-op’s claims data reveals this is approximately 16 months after the first break in took place.

Highlighting a need to make homeowners feel more safe and secure at home, research among a panel of homeowners conducted by the Co-op shows that two fifths (38%) feel nervous at the thought of someone unexpected approaching their door.

Over a tenth (13%) said they wouldn’t answer the door if this was the case and a further tenth (12%) said they only answer their door to friends and family.**

Co-op’s claims data also highlights that home break-ins are 43% more likely to occur in November and December, in comparison to the summer months.

In order to help these homeowners feel less nervous at the thought of someone approaching their door ahead of the Christmas period, Co-op is piloting providing smart, connected doorbells to customers who have been a victim of burglary, for a period of 6 months.***

As a means of connecting communities, the doorbells allow homeowners or loved ones and neighbours on their behalf, to see and speak to anyone at their front door from anywhere, using their smart phone, tablet or PC, ultimately to help people feel safer.

The device, created by US start up Ring works by sending instant alerts to electronic devices when people press a doorbell or trigger the in-built motion sensors. Homeowners, loved ones or neighbours can speak to whoever is at the door, using the inbuilt speakers and microphone.****

Caroline Hunter, Head of Home Insurance at the Co-op said:

“Our claims data shows that people who are victims of home break-ins are more likely to be targeted again. We want to connect communities and provide tools for neighbours to easily keep an eye out for each other helping homeowners feel safer.

"When we asked ex-convicts what would put them off attempting to break into a house, 89% agreed that ‘smart tech’ topped the list.

“For that reason, we’re now starting to provide these smart doorbells as a six month pilot to a proportion of our direct home insurance customers, who have had to claim for burglary.

“In addition to helping people feel safer, the device also allows homeowners to record activity, which, in the event of a break in, could be of use to the police and insurers.”

Ends

Notes to Editors:

Case studies are available.

*Co-op’s home claims data analysed from 2007-2017 which highlights customers who have been burgled are 2.4 times as likely to be burgled again.

*Claims data analysed from 2014 - 2017, comparison between 2 months preceding the start of daylight savings time and 2 months after.

** Questionnaire submitted to a panel of Neighbourhood Watch members

*** The doorbells will be provided to Co-op Insurance customers whose claims for main property burglaries are due to be settled over the next 6 months

**** Ring doorbells: https://www.ring.com/

Media Contact:

Emily Penkett
Press and Media Relations Manager
Email: Emily.Penkett@coop.co.uk
Mobile: 07738621201

Rosie Brierley
Press Officer
Email: Rosie.Brierley@coop.co.uk
Mobile: 07834446709

About Co-op Insurance

Co-op Insurance is a UK-based general insurer that operates principally within the personal lines segments of the motor and home insurance markets. The Co op Insurance underwrites the majority of business written, supplemented with some small lines of business where The Co op Insurance acts as a distributor or has a 100% reinsurance arrangement in place.

With more than 1.18m customers, The Co op Insurance is committed to ‘Doing the Right Thing’ and always strives to treat customers and members fairly. The Co op Insurance pioneered the way in lowering the insurance premiums of young drivers as the first major insurer to launch a pay how you drive telematics insurance product for young drivers in 2011. Since launching the scheme, The Co op Insurance has saved its young drivers more than £7.2 million in their first year of driving.