Co-op serves up new store in Old Sal car park

10 February 2016

The Co-op is set to serve up its latest food store today (Wednesday, 10 February) with an innovative development to utilise surplus space in the car park of the Old Sal pub, Longton.

The new store, located in Heathcote Street, has a focus on fresh, healthy foods, ready meals and chilled products.  It opens between 7am – 11pm daily and also has an ATM, in-store bakery and dedicated car parking.

Children from Sandford Hill Primary School were guests of honour at the launch of the new Co-op store which represents a near £570,000 investment by the community retailer and has created 18 new retail roles. The pupils had a starring role and helped store staff to cut the ribbon to declare the new store open for the community.

The store also has two Community Pioneer’s, members of the food store team, Jan Finney and Adeno Lawrence, who will also work to foster involvement in community activities, from local fundraising initiatives to helping to understand and develop solutions to meet community needs including support for the British Red Cross, the Co-op’s new charity partnership which will help to tackle social isolation and loneliness in local communities.

The move has also helped to safeguard the future of the pub which itself is set for a refurbishment in the coming months.

Jackie Moody-McNamara, Pub Portfolio Director at NewRiver Retail, the owners of the Old Sal said,

“We are delighted to be working with the Co-operative Food and are really pleased to see the new store on surplus land at the site. We believe that the store and the pub will work really well together as a community hub and we are taking steps to invest in the pub with a refurbishment in the near future."

Dan Golding, Manager of the new Co-op food store, said:

“The Co-op is committed to transforming and growing its convenience business. We are taking strides towards our vision to be the UK’s number one convenience retailer and this is a fantastic way to start the year in the Stoke on Trent area with 18 retail roles created and a near £570,000 investment to launch a brand new store - it really is an exciting time for the whole team. We look forward to welcoming the community into their new local Co-op.”

There are offers and promotions in and around the store to mark its re-launch.
In addition, students in the Stoke on Trent – who hold a NUS extra card – also receive a 10% discount off their groceries in Co-op food stores.

The Co-op has also announced a £125M investment in lowering the price of everyday essentials – a move which has seen it prune the price of over 100 lines of fresh fruit and vegetables including revolving offers on popular fresh produce, known as “fresh three”.


Further information:

Andrew Torr
The Co-op Press Office
M: 07702 505 551