11 May 2022
Co-op is set to surprise shoppers this summer by pairing two of the nation’s favourite savoury treats to create the ultimate potato snack – Irresistible Hand Cooked Margherita Pizza Crisps.
As part of the convenience retailer’s 2022 Summer range, the Co-op is introducing a flavour of crisps that is set to delight. The Margherita Pizza Crisps combine all the best bits of a pizza with the delicious crunch of potato, seasoned with the classic Italian flavours of buffalo mozzarella cheese, tomato and basil.
Co-op’s Irresistible Hand Cooked Margherita Pizza Crisps are also taste profiled against Co-op’s very own Irresistible Margherita Pizza, meaning the crisps couldn’t taste any more like the real thing and are sure to leave shoppers unable to tell the difference.
Like Co-op’s Margherita Pizza, the crisps also boast a creamy and authentic buffalo mozzarella, that packs the truly irresistible crisps with flavour.
The new game-changing Italian-inspired crisps, will be introduced alongside a take on a Portuguese favourite. Limited edition Peri- Peri Fries are potato tubes with a peri-peri seasoning that are set to bring some heat to the summer range.
Emily Haworth, Crisp Product Developer at Co-op, said: “When we wanted to develop some new crisps for our summer range, we looked to the nation’s favourite flavours for inspiration. A margherita pizza is a staple for so many people, so we thought it would be fantastic to replicate this in a crisp. Our Irresistible Margherita Pizza is popular with our customers and members, so it felt like it would make for the perfect snack.”
Co-op’s Irresistible Hand Cooked Margherita Pizza Crisps (£1.70) and are available online and in stores nationwide.
Co-op’s Irresistible Hand Cooked Margherita Pizza Crisps 150g (£1.70)
Seasoned with the delicious pizza flavours of buffalo mozzarella cheese, tomato and basil.
ENDS Notes to Editor
For more information, please contact: Elliott Lancaster | Press Officer | 07808 609 944
About the Co-op
The Co-op is one of the world’s largest consumer co-operatives with interests across food, funerals, insurance, legal services and health. Owned by millions of UK consumers, the Co-op operates 2,500 food stores, over 800 funeral homes and provides products to over 5,100 other stores, including those run by independent co-operative societies and through its wholesale business, Nisa Retail Limited.
Employing over 62,000 people, the Co-op has an annual turnover of £11.5 billion. As well as having clear financial and operational objectives, the Co-op is a recognised leader for its social goals and community-led programmes. The Co-op exists to meet members’ needs and stand up for the things they believe in.